Mobility as a Service. The End of Car Ownership?

In this presentation, Sampo Hietanen discusses how the MaaS program developed for Finland, Whim, came to be, and how it works on a day to day basis. He goes in-depth on how his organization is trying to turn people away from cars and onto other transportation services, and how that inevitably wont work entirely, and why that’s okay.

Recorded on Jun 13, 2018